Do you know the importance of “first impressions” of your website? In addition to the content and web design on the site, the factors that determine the first impression of the site include the “website display speed”.
If your website is slow to display, it can damage your site’s reputation and affect your conversion rate. On the other hand, websites with high display speeds are expected to be visited by more people, so it can be expected to have high performance such as an increase in new leads and ultimately customer acquisition can be expected.
Now that you understand the importance of fast-paced websites, we’ll show you how to actually improve your site’s performance for both visitors and Googlebot.
5 ways to speed up your website performance
#1 Don’t overload your Home page
Editing your homepage with too much content and media (text, images, videos, and animations) can negatively affect your success. It can take a long time to load, and your visitors may become so overwhelmed that they lose important content on your page and leave without ever interacting with it.
If you are concerned about losing relevant content, this can be addressed as well. You can publish your content on multiple pages.
#2 Compress the images
The simplest advice is to use JPEG files for images instead of PNG files whenever possible. This is because JPEG files are generally more optimized for the web than PNG files, which means they are smaller and download faster, while still maintaining roughly the same level of quality.
For converting your photos, there are many free tools available on the Internet, such as TinyJPG, Compressor.io, and ImageOptimizer.
#3 Focus on mobile performance
More and more people are browsing the web from their smartphones every day, and you can be confident that they expect your site to look good on their little screen.
However, having a mobile site is only the first step. On mobile devices, your site is much smaller than your desktop, so you need to make the most of this space.
You can replace slow-loading elements with other features to get the most out of that small screen space.
#4 Reduce the number of plugins
Plugins add specific functionality. Unfortunately, if you have too many plugins installed, you will need to use more resources. As a result, the website runs slower. Besides, there may be security concerns. We recommend that you check all plugins and remove unnecessary plugins.
#5 Use a CDN
A content delivery network is a temporary storage server that makes it possible to increase the speed of accessing content. The method makes it possible to store various resources on external servers.
The goal is to provide Internet users with all the files they need in the fastest possible way. This is an expensive but effective way to optimize load times.
Finally, hire a professional web development service agency who can guide and create the best performing websites for you.
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And Get a professional website for your business. Hiring us also means that you can save more time and make more money.